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Learn how to generate, cultivate and develop your business ideas and concepts. Take the challenge and see if you are ready to be an entrepreneur.
January 11: Concept2Business: In this workshop learn how to generate and cultivate your business ideas and develop your business concept. Take the challenge and see if you are ready to be an entrepreneur.
January 18: Business Plan: OK, so you have a business concept now you need to create a business plan. Learn how to write an effective business plan and determine your mission, vision and values. We will use an online business plan template to get started.
January 25: Small Business Legalese: In this workshop we will explore the many legal aspects of owning a business. Topics include naming your business, licenses, registration, patents, copyrights, trademarks and government regulations. Our goal is to help you determine the appropriate legal structure for your business.
February 1: Know Your Customer: Is there a demand for your business? What is your target audience? We will explore market segmentation and develop a marketing plan that distinguishes your brand. We will also explore how to use social media to market your business strategically.
February 8: Where's the Money?: You have a great business concept; now its time to find the financial support you need to get started. Do you need a convential loan, a microloan or crowdfunding? Learn what financial infomration should be a part of your business plan.
February 15: The Perfect Pitch: Present a dynamite one-to-five minute pitch and attrack the ask you want. Develop your value proposition and elevator pitch and learn the four points of a perfect pitch. Receive constructive feedback on content and delivery including key message, voice tone, and body language differentiators, go-to-market strategy competition and business model.
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